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C_SUITE

Chief Marketing Officer (CMO)

BIG IT JOBS·Posted 2 weeks ago

Location

All India

Experience

3–14 years

Required Skills

Brand StrategyDigital MarketingLead GenerationCustomer AcquisitionSEOSocial Media MarketingContent StrategyBudget ManagementTeam LeadershipCommunication SkillsRevenue Growth

About the Role

As the Chief Marketing Officer (CMO) at Global Audio Text Solutions Pvt, your role involves leading and executing the overall marketing strategy of the organization. This leadership and execution role requires both strategic thinking and hands-on involvement, working closely with sales and leadership teams to drive measurable business outcomes.

Key Responsibilities: - Define and evolve brand identity, voice, and positioning - Develop and execute annual marketing strategy aligned with business goals - Ensure brand consistency across all touch points (digital & offline)

  • • Build strong brand recognition and market presence

  • • Plan and execute multi-channel campaigns (Meta, Google, YouTube, LinkedIn, etc.)

  • • Optimise cost per lead (CPL) and conversion metrics

  • • Build and manage marketing funnels and landing pages

  • • Collaborate with sales teams to improve lead quality and conversion

  • • Drive customer acquisition and engagement strategies

  • • Manage SEO, social media, and digital presence

  • • Create content strategies across platforms (Instagram, YouTube, LinkedIn)

  • • Launch campaigns to increase footfall and revenue

  • • Develop marketing collateral (pitch decks, case studies, videos)

  • • Lead storytelling and brand messaging initiatives

  • • Oversee content calendars and campaign execution

  • • Build and manage a high-performance marketing team

  • • Allocate and optimize marketing budgets for ROI

  • • Manage agencies, vendors, and external partners

  • • Track and report marketing KPIs (leads, CAC, ROI, brand metrics)

    • Requirements: - 814 years of marketing experience

  • • Minimum 3 years in a leadership role (Head/VP/CMO)

  • • Strong experience in digital marketing and brand building

  • • Proven track record of running performance campaigns

  • • Experience managing significant marketing budgets

  • • Strong collaboration with sales teams

  • • Excellent communication skills (English & Hindi)

    • Preferred Qualifications: - Experience in franchise, automotive, D2C, or lifestyle sectors

  • • Experience scaling a brand nationally

  • • Knowledge of influencer marketing & creator ecosystems

  • • Familiarity with CRM & marketing tools (HubSpot, LeadSquared, etc.)

  • • Strong industry network (media, PR, agencies)

    • Please note that the job is located in Pushkar, Rajasthan, India. As the Chief Marketing Officer (CMO) at Global Audio Text Solutions Pvt, your role involves leading and executing the overall marketing strategy of the organization. This leadership and execution role requires both strategic thinking and hands-on involvement, working closely with sales and leadership teams to drive measurable business outcomes.

    Key Responsibilities: - Define and evolve brand identity, voice, and positioning

  • • Develop and execute annual marketing strategy aligned with business goals

  • • Ensure brand consistency across all touch points (digital & offline)

  • • Build strong brand recognition and market presence

  • • Plan and execute multi-channel campaigns (Meta, Google, YouTube, LinkedIn, etc.)

  • • Optimise cost per lead (CPL) and conversion metrics

  • • Build and manage marketing funnels and landing pages

  • • Collaborate with sales teams to improve lead quality and conversion

  • • Drive customer acquisition and engagement strategies

  • • Manage SEO, social media, and digital presence

  • • Create content strategies across platforms (Instagram, YouTube, LinkedIn)

  • • Launch campaigns to increase footfall and revenue

  • • Develop marketing collateral (pitch decks, case studies, videos)

  • • Lead storytelling and brand messaging initiatives

  • • Oversee content calendars and campaign execution

  • • Build and manage a high-performance marketing team

  • • Allocate and optimize marketing budgets for ROI

  • • Manage agencies, vendors, and external partners

  • • Track and report marketing KPIs (leads, CAC, ROI, brand metrics)

    • Requirements: - 814 years of marketing experience

  • • Minimum 3 years in a leadership role (Head/VP/CMO)

  • • Strong experience in digital marketing and brand building

  • • Proven track record of running performance campaigns

  • • Experience managing significant marketing budgets

  • • Strong collaboration with sales teams

  • • Excellent communication skills (English & Hindi)

    • Preferred Qualifications:

  • • Experience in franchise, automotive, D2C, or lifestyle sectors

  • • Experience scaling a brand nationally

  • • Knowledge of influencer marketing & creator ecosystems

  • • Familiarity with CRM & marketing tools (HubSpot, LeadSquared, etc.)

  • • Strong industry network (media, PR, agencies)

    • Please note that the job is located in Pushkar, Rajasthan, India.

    HireIQ AI InsightsBeta

    Ideal Candidate

    A marketing leader who has grown a brand's digital footprint nationally (especially in D2C, franchise, or automotive sectors) by owning both strategy and performance metrics simultaneously.

    Estimated Salary Range(medium confidence)

    ₹1.8 Cr – ₹3.2 Cr per year

    Likely Interview Questions

    1. 1.Walk us through a campaign where you optimized CPL and conversion simultaneously—what trade-offs did you make and how did you justify them to sales leadership?

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    🔒 Strengths to highlight + red flags locked.

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