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Multi-Product Sales Director (India) (Delhi Division)

Crompton Greaves Consumer Electricals Limited·Posted 1 month ago

Location

All India, Delhi

Experience

12–18 years

Required Skills

Team LeadershipSales Channel ManagementTrade MarketingCrossFunctional CollaborationSales Administration Strategy

About the Role

As a Regional Sales Manager at our company, you will play a crucial role in leading sales operations across various product categories and geographies. Your strategic thinking and strong leadership capabilities will be essential in driving revenue growth, enhancing channel partner performance, and managing regional sales teams throughout India.

Key Responsibilities:

  • • Plan and achieve monthly sales targets (product-wise and category-wise) for the assigned region

  • • Strengthen dealer and distributor networks to ensure continuous improvement in partner health

  • • Drive national initiatives related to digital tools and systems (e.g., DMS, Tally Patch)

  • • Expand channel reach across urban and rural towns using ND and WD strategies
  • • Plan and execute sales promotion activities aligned with brand strategy

  • • Manage and optimize trade marketing budgets effectively

  • • Lead BTL activities including channel partner meets and brand visibility campaigns
  • • Maximize sales productivity and performance across the regional team

  • • Identify and coach underperformers, foster collaboration, and engagement

  • • Build high-performing teams through motivation, mentoring, and clear communication
  • • Ensure seamless coordination between Sales, Service, and Channel Trade Marketing teams

  • • Facilitate operational efficiency and customer satisfaction through cross-team alignment
  • • Maintain and analyze sales MIS to support data-driven decision-making

  • • Conduct competitive and market trend analysis to inform regional strategies

  • • Own all sales and marketing activities for the region across assigned product lines
  • Qualifications & Experience:

  • • Graduate in any discipline (required)

  • • Masters degree or PG Diploma in Management (preferred)

  • • Total Experience: 1218 years in relevant industries

  • • Minimum 25 years in a similar or equivalent leadership role
  • If you possess strong leadership and strategic planning skills, proven ability to manage and grow channel networks, high accountability, ownership, and results orientation, excellent communication, and stakeholder management skills, as well as experience in leading large, geographically dispersed teams, we invite you to apply and be part of our fast-growing, dynamic team driving excellence across India. As a Regional Sales Manager at our company, you will play a crucial role in leading sales operations across various product categories and geographies. Your strategic thinking and strong leadership capabilities will be essential in driving revenue growth, enhancing channel partner performance, and managing regional sales teams throughout India.

    Key Responsibilities:

  • • Plan and achieve monthly sales targets (product-wise and category-wise) for the assigned region

  • • Strengthen dealer and distributor networks to ensure continuous improvement in partner health

  • • Drive national initiatives related to digital tools and systems (e.g., DMS, Tally Patch)

  • • Expand channel reach across urban and rural towns using ND and WD strategies
  • • Plan and execute sales promotion activities aligned with brand strategy

  • • Manage and optimize trade marketing budgets effectively

  • • Lead BTL activities including channel partner meets and brand visibility campaigns
  • • Maximize sales productivity and performance across the regional team

  • • Identify and coach underperformers, foster collaboration, and engagement

  • • Build high-performing teams through motivation, mentoring, and clear communication
  • • Ensure seamless coordination between Sales, Service, and Channel Trade Marketing teams

  • • Facilitate operational efficiency and customer satisfaction through cross-team alignment
  • • Maintain and analyze sales MIS to support data-driven decision-making

  • • Conduct competitive and market trend analysis to inform regional strategies

  • • Own all sales and marketing activities for the region across assigned product lines
  • Qualifications & Experience:

  • • Graduate in any discipline (required)

  • • Masters degree or PG Diploma in Management (preferred)

  • • Total Experience: 1218 years in relevant industries

  • • Minimum 25 years in a similar or equivalent leadership role
  • If you possess strong leadership and strategic planning skills, proven ability to manage and grow channel networks, high accountability, ownership, and results orientation, excellent communication, and stakeholder management skills, as well as experience in leading large, geographically dispersed teams, we invite you to apply and be part of our fast-growing, dynamic team driving excellence across India.

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