C_SUITE

Head Of Marketing / Chief Marketing Officer

Communal·Posted 1 month ago

Location

All India, Pune

Experience

3–10 years

Required Skills

MarketingBrand BuildingDigital MarketingSEOContent StrategyData AnalysisLeadershipCommunity BuildingInfluencer MarketingPerformance MarketingSocial Media StrategyCustomer Insights

About the Role

Role Overview:
Virangana Castle Pvt. Ltd. is seeking a visionary Chief Marketing Officer (CMO) to join their fast-growing community-driven skincare startup. As the CMO, you will be responsible for developing and executing the overall marketing strategy to drive brand awareness, customer acquisition, and revenue growth. This role requires a mix of strategic thinking, creativity, leadership, and data-driven decision-making. Your primary focus will be on shaping the brand voice, expanding the digital presence, and fostering a loyal skincare community.

Key Responsibilities:

• Develop and own the end-to-end marketing strategy aligned with business goals

• Build, mentor, and lead the marketing team

• Define brand positioning and establish a long-term growth roadmap

• Create compelling brand storytelling and positioning in the skincare industry

• Cultivate a community-led marketing model

• Oversee various paid marketing channels such as Meta and Google

• Drive SEO, content, and social media strategies

• Utilize customer insights and data to enhance messaging and offerings

• Identify new growth opportunities and channels

Qualifications Required:

• Minimum of 10 years of marketing experience, with at least 3 years in a leadership role

• Prior experience in direct-to-consumer (D2C), beauty, or skincare brands is preferred

• Demonstrated success in scaling a consumer brand

• Strong understanding of digital marketing and performance metrics

• Experience in developing community-led or influencer-first brands

• Previous involvement in startup environments or scaling ventures from 0 to 1

Please note that no additional details about the company were included in the job description. Role Overview:
Virangana Castle Pvt. Ltd. is seeking a visionary Chief Marketing Officer (CMO) to join their fast-growing community-driven skincare startup. As the CMO, you will be responsible for developing and executing the overall marketing strategy to drive brand awareness, customer acquisition, and revenue growth. This role requires a mix of strategic thinking, creativity, leadership, and data-driven decision-making. Your primary focus will be on shaping the brand voice, expanding the digital presence, and fostering a loyal skincare community.

Key Responsibilities:

• Develop and own the end-to-end marketing strategy aligned with business goals

• Build, mentor, and lead the marketing team

• Define brand positioning and establish a long-term growth roadmap

• Create compelling brand storytelling and positioning in the skincare industry

• Cultivate a community-led marketing model

• Oversee various paid marketing channels such as Meta and Google

• Drive SEO, content, and social media strategies

• Utilize customer insights and data to enhance messaging and offerings

• Identify new growth opportunities and channels

Qualifications Required:

• Minimum of 10 years of marketing experience, with at least 3 years in a leadership role

• Prior experience in direct-to-consumer (D2C), beauty, or skincare brands is preferred

• Demonstrated success in scaling a consumer brand

• Strong understanding of digital marketing and performance metrics

• Experience in developing community-led or influencer-first brands

• Previous involvement in startup environments or scaling ventures from 0 to 1

Please note that no additional details about the company were included in the job description.

Land this role fasterProfessional

🎙️

SAGE

Mock interview coach

Rehearse the 5 most-likely questions for this role with live AI feedback.

📄

SPAR

Resume tailoring

Rewrite your resume to lead with what this hiring panel cares about.

🤝

REACH

Warm intro outreach

Find the hiring manager + 2nd-degree intros and draft the messages.

More Marketing Roles

View all →

Chief Marketing Officer (CMO) & Co-Founder

RedandBlue Applied Innovations · All India

Posted 2 days ago

Chief Marketing Officer (CMO)

Global Audio Text Solutions · All India, Faridabad

Posted 3 days ago

Chief Marketing Officer

Litemed India · All India

Posted 3 weeks ago

Head of Marketing, Consumer Print

Hewlett-Packard Company · All India, Noida

Posted 4 weeks ago

90% of leadership roles never appear on job boards

Join HireIQ to access confidential opportunities, AI-powered matching, and direct connections to hiring decision-makers.

Join the Talent Network