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Chief Marketing Officer

Infinium Associates·Posted 3 weeks ago

Compensation

₹40.0L – ₹50.0L/yr

Location

Bhubaneshwar

Experience

15–25 years

Required Skills

Marketing HeadChief Marketing OfficerMarketingConsumer InsightsCampaign ManagementRetail MarketingDigital MarketingBrand Management

About the Role

We are seeking a visionary Chief Marketing Officer to lead our integrated marketing strategy across premium retail and digital platforms. This is a rare opportunity for a seasoned marketing leader with deep expertise in luxury branding, consumer engagement, and high-impact campaign execution. The ideal candidate will bring a refined understanding of affluent consumer behavior and a proven ability to elevate brand equity in competitive retail environments.

- Strategic Leadership : Architect and execute a cohesive omni-channel marketing strategy that aligns with the brand's luxury positioning across physical retail, e-commerce, and experiential platforms.

- Brand Elevation : Drive brand storytelling and identity through high-touch ATL/BTL campaigns, influencer partnerships, and curated digital experiences tailored to discerning clientele.

- Consumer Insights & Market Intelligence : Lead competitive benchmarking, trend analysis, and customer segmentation to inform product positioning and campaign direction.

- Innovation & Engagement : Spearhead creative initiatives that enhance brand desirability, increase footfall, and drive conversion across luxury retail touchpoints.

- Team Development : Inspire and mentor a high-performing marketing team, fostering a culture of creativity, accountability, and excellence.

- Experience : Minimum 20 years in strategic marketing roles, with significant exposure to luxury retail, high-end jewellery, fashion, or FMCG sectors.

- Expertise : Demonstrated success in digital marketing, brand building, promotional strategy, and delivering measurable ROI across premium product categories.

- Leadership : A strategic thinker with strong commercial acumen, exceptional communication skills, and the ability to lead cross-functional teams in dynamic environments.

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